Raise a Glass to the 2014 Rose Parade


You won’t want to miss the 2014 Rose Parade on Wednesday morning.

For the first time in the parade’s 125-year history, there will be a float that celebrates California wine. The float is being sponsored by Stella Rosa Wines, a brand made famous by San Antonio Winery in downtown Los Angeles.

The float promises to be a treat not only for the eyes, but also the ears. That’s because performing on the float will be the legendary KC and the Sunshine Band, which was formed 50 years ago by Harry Wayne Casey. If you don’t remember the band’s name, you’ll certainly recall some of its hits, particularly during the disco era: “That’s the Way (I Like It),” “Shake, Shake, Shake (Shake Your Booty),” “I’m Your Boogie Man,” “Keep it Comin’ Love,” “Get Down Tonight,” “Give It Up,” and “Please Don’t Go.”

“We’re absolutely thrilled to be taking part in the 125th Rose Parade,” said Steve Riboli, Vice President of San Antonio Winery, which was founded in 1917. “We couldn’t be happier to be part of such an important tradition… The ‘Stellabrate’ bus on our float represents the journey of life, and KC and the Sunshine Band is the perfect sound for celebrating good times.”

According to a press release, KC and the Sunshine Band’s 15-piece ensemble will be accompanied by an energetic troupe of choreographed dancers who represent the diversity of life’s treasured moments. The 55-foot-long float will be adorned in a vibrant and festive array of roses conveying the celebratory nature of the “Stellabrate Good Times” theme.

The theme of the 125th Rose Parade is “Dreams Come True.” Legendary Dodgers broadcaster Vin Scully will be the grand marshal.

To learn more about San Antonio Winery, check out this archived blog.

Posted in Wine Buzz
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