Life is about not just about people or places or things, but their sum total. In a word: experiences. That’s why, in the name of experiential marketing, some wineries no longer simply put their latest wares up for sale; they…
Life is about not just about people or places or things, but their sum total. In a word: experiences. That’s why, in the name of experiential marketing, some wineries no longer simply put their latest wares up for sale; they…
If you’re planning to take the year off from hosting the big Thanksgiving Day bash… or if you’re simply looking for an excuse to avoid Uncle Bill’s bad jokes… consider taking a trip to wine country. These days, “wine country”…
There are more wineries in California than there are chocolate makers in Switzerland. But like Swiss chocolatiers, the wineries range in size from ultra-small to gigantic. According to Wine Institute, “Bonded winery premises include every licensed production facility of single…
Before 9-11, hardly a plane flew out of San Francisco International Airport without at least one “six-pack” of Napa Valley or Sonoma County wine in the overhead compartments. The practice of carrying home special bottles from a romantic weekend in…